UAE Pro League's Official Sponsors Host Super Cup Trophy

In a bid to amplify the anticipation surrounding the upcoming UAE Super Cup, the UAE Pro League has embarked on a dynamic promotional tour in collaboration with its official sponsors. This initiative, which kicked off on December 17, showcases not only the prestigious Super Cup trophy but also the official ball and the jerseys of the finalists, Shabab Al Ahli and Sharjah. As the tour gains momentum, it becomes increasingly evident that the league is committed to bringing the excitement of the competition closer to the heart of the community.

The highlight of this promotional extravaganza is the Super Cup match scheduled between Shabab Al Ahli and Sharjah on December 29th at Al Nasr's Al Maktoum Stadium. The tour, an integral part of the countdown to this much-anticipated event, aims to generate fervor and build a sense of unity among football enthusiasts.

During the tour, the iconic Super Cup trophy has made appearances at the headquarters of the league's esteemed sponsors, providing employees and visitors with a unique opportunity to get up close and personal with the symbol of football excellence. Attendees have been encouraged to capture and share their experiences on social media using the hashtag "ThisIsOurSuper," fostering a sense of collective excitement.

Noteworthy stops on the tour have included a two-day display at the luxurious Emirates Palace Mandarin Oriental, where the trophy took center stage amidst opulent surroundings. The tour also made a significant appearance at the main building of Abu Dhabi Islamic Bank in the heart of the capital, creating a buzz of anticipation among banking professionals and visitors alike.

Moving on, the tour continued to Rasasi Perfumes, where the fragrance of football passion wafted through the air, and then to the vibrant Rixos Premium Dubai JBR on December 25, injecting a dose of Super Cup excitement into the bustling atmosphere of the iconic Jumeirah Beach Residences. 

The final stop of this exhilarating tour took place at the Al Nabooda Automobiles headquarters in Dubai, adding an automotive touch to the celebration of football prowess.

This initiative extends beyond physical displays, as the league actively utilizes social media platforms to engage a wider audience. The interactive nature of the tour, combined with the hashtag campaign, has created a virtual community of fans sharing their enthusiasm for the upcoming clash.

Through this comprehensive tour, the UAE Pro League aims to fortify its connection with sponsors, expressing gratitude for their invaluable support. Additionally, it seeks to raise awareness about the Super Cup, a match that will not only decide the first champion of the season but also set the stage for a year of thrilling football competitions.

This effort is an integral component of the UAE Pro League's broader strategy to promote professional football competitions and actively engage with the diverse and passionate community of football enthusiasts in the UAE. As the Super Cup draws near, the league's commitment to fostering a sense of unity, excitement, and anticipation among fans remains unwavering. Is it worth sharing? Undoubtedly, as the tour encapsulates the essence of the upcoming Super Cup and invites fans to be part of the journey.